Content Selection Process
Content, including websites, pictures, games, and videos, is brought in for editorial review because computer algorithms have determined it is likely to be appropriate for kids. The algorithms immediately eliminate any items that include content KidZui would never allow—profanity, for example.
A reviewer thoroughly investigates the content to be sure no unsatisfactory elements exist, and essentially catches anything an algorithm cannot. This ensures that reviewed content is consistent with our content guidelines.
The content is labeled if it includes any of the topics that KidZui has identified as sensitive. The labels are used because KidZui wants to let parents choose whether or not this type of content is ok for their kids. Every topic has been defined for each age group, and parents can see what those definitions are when deciding whether the content will be available to their children.
The content is now assigned to the proper age range. Editors work from developmental checklists when assigning age. They always select a minimum, but they do not necessarily have to enter a maximum. For example, content might be marked as appropriate for kids 8 years and older, or it could be marked as best for children ages 5-7. The goal is to provide “just right” content that will never frustrate a child for being too hard or too "babyish".
The content is given a name. Key words that match the content are entered, so that a child searching for the topic of the content will see it on demand. The content is also added to a “category”, and placed with other content that is similar, thus ensuring that a child searching for something particular can see all pictures, videos, and web sites in his or her age range on that topic.
The content is now available in the KidZui browser. We know it is appropriate. We know what age child will see it. We have even categorized it so that kids can find it easily.